Small businesses need to increase their web presence effectively and cheaply. There are a lot of free, and exceptional efficient tools out there and some are more powerful – getting your products into search engines – than expensive branded software and tools. This little step will help you stay in business.
One of our favorites is WordPress which delivers a mighty bang when optimising a website. WordPress appeared in 2003, with a few users who were looking for a way to enhance the typography of writing on the Web. Since then it has grown to be the largest self-hosted blogging tool in the world, used on millions of sites and seen by tens of millions of people every day.
WordPress is in principle a blogging tool but, with the new updates, can be used to create a dynamic business website. It does require a bit of technical knowledge to set up, like creating and linking to a MySQL database – but we can help you.
MySQL is a database that is frequently used for Web applications. It’s fast and reliable and can store large quantities of data; several high-traffic Web sites use MySQL for data storage, including Google, Flickr, Facebook, YouTube and Wikipedia. When you install an application, such as WordPress, you need a MySQL database.
North Devon Web can help you with setting up a small business website powered by WordPress. North Devon Web belongs to a network of websites that host in a green way. North Devon Web is helping to prevent the release of 2,660 metric tons of carbon dioxide from entering the atmosphere each year by hosting on ‘Green Servers’ – as a result, the network’s energy efficiency is equivalent to planting approximately 2,390 acres of trees, not driving 6.1 million miles, or removing 510 cars from the road.