Your web presence is important, a vital link between ‘you’ and ‘them’, information is power and sharing information increases your presence and ultimately sales – this is a vital marketing strategy.

Trying to constantly update your websites and the information relating to your sites is an overwhelming task. As your your business continues to grow and the hits and visits increase you will need to know more about your visitors. Is the traffic you pull to your site due to your interesting content? Are people remembering the important information in your text or are they just remembering the verbal padding? You have to get the mix right.