Category Archives: Sitemap

Business sitemap?

There is a massive problem with creating a sitemap for your business web site – you might end up having too much success with your website. It can be a pain having too many orders, making too much money, having a popular website….it is a lot of hard work.

Having the luxury of a website that nicely ticks over and bumbles along a gentlemanly pace is all well and good – if you have a disposable income but it would make more sense to go up a gear and get on to a higher level.
Why not contact us and we could take some of the strain or help you get into that awful position of earning too much cash.

SEO – Simple business strategies.

Getting yourself and your product known is an important step towards achieving  sales. Creating a beautiful website will not generate traffic and sales on its own, you have to promote your site and get it into search engines.
The text within you site is the key towards sales. You have to use sentences and words that fully describe your product and market you are active in. By targeting your market audience through these detailed keywords you can create a dynamic SEO campaign. Use off site SEO strategies. Use non-paid link building techniques to increase your website’s perceived market relevance within your outlined market sector – get your website mentioned on social networking sites and trade directories.
Create a site map. Sitemap protocols allow a webmaster to inform search engines about URLs on a website that are available for crawling. A Sitemap is an XML file that lists the URLs for a site and helps to show how important each page is in relation to other URLs in the web site. This allows search engines to crawl the site more intelligently and efficiently.

Site Maps = business

Success is that knife-edge that teeters between effectiveness and catastrophe. Too many unimportant pages or non relevant pages can harm your site. Excluding some pages from a site map can be advantageous. The trick is to tempt catastrophe and not create it.

Sitemaps organise information on a site into a logical order – you can confuse or overwhelm the user with to much information. A successful website (and its sitemap) relies on the principles of efficiency.


It is important to survive and once your site is accepted by the search engines, with time, maturity will make you more successful. Being around on the web for a few years is better than being the new kid on the block – just hang in there and create your own history.

Where do you place a link to a site map on a site? The most common place is in the footer navigation.

Green Hosted language sitemap

Hosting your website on a ‘Green Server’ is a positive step towards balancing your carbon footprint and having an environmentally friendly site is a great accomplishment and a great selling point.  Let your site visitors know your site has gone green by letting us build you a low carbon web site.

There are several options available, contact us for a competitive quote.

Below is one of our Clients:
ENDELS One-to-one language learning
Photo: Paddy Bright

A schematic map of your website

North Devon Web

XML Sitemap protocol allows a webmaster, site owner or business to inform search engines about the pages on a website that are available for crawling. Likewise you can keep some pages ‘private’ by not listing them and providing there are no other links on your site to these private pages they will not be read by Search Engines. A search engine is not ‘magic’ you have to invite them in to crawl your pages, you have to open the door for them.
Complicated concepts when explained in a simple way make things easier to understand. Knowledge enables understanding, a schematic plan, a diagram or a map, is a key or a link to this understanding.  A Sitemap is an XML file (and this is exactly what it  is, a schematic map of your website) that lists the URLs contained on a site and contains additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. This allows search engines to crawl the site more intelligently.
Once you have created an XML sitemap and have loaded it up to your site what do you do with it? Google recommends you to first submit your Sitemap using Google Webmaster Tools. This means you will be able to validate your site, claiming ownership or access rights to the site, informing them you are responsible for updating, managing or optimizing etc. This will ensure that your Sitemap details are in your Webmaster Tools. In addition to your Webmaster Tools, you can also submit (and resubmit) your Sitemap using the following methods:
• Sending a HTTP request to Google
• Including your Sitemap location in your robots.txt file
If you want us to give you a Quote for a ‘Green’ web site, or manage your site, optimizing and generally removing the pressure away from you daily on line business please contact us via email.