Getting yourself and your product known is an important step towards achieving sales. Creating a beautiful website will not generate traffic and sales on its own, you have to promote your site and get it into search engines.
The text within you site is the key towards sales. You have to use sentences and words that fully describe your product and market you are active in. By targeting your market audience through these detailed keywords you can create a dynamic SEO campaign. Use off site SEO strategies. Use non-paid link building techniques to increase your website’s perceived market relevance within your outlined market sector – get your website mentioned on social networking sites and trade directories.
Create a site map. Sitemap protocols allow a webmaster to inform search engines about URLs on a website that are available for crawling. A Sitemap is an XML file that lists the URLs for a site and helps to show how important each page is in relation to other URLs in the web site. This allows search engines to crawl the site more intelligently and efficiently.